The Gestalt of Lean Coaching

Presented By:

Matt Cornwell

Co-Presented By:

Sawyer Meierdirk


  • Understand some fundamental principles of gestalt psychology
  • Understand how these principles are applied in group settings
  • Understand translation into lean coaching
  • Apply these principles in small groups in the classroom
  • Plan how to apply these principles at work

Understand how some techniques more commonly associated with counselors, therapists, and social workers can be leveraged to help drive growth and positive change in both teams, and in their coaches.

Facilitator Bio:

Matt Cornwell, Ignite Associate Vice President, leads a team of lean coaches who support the company’s cultural transformation efforts through the implementation of the American Family Lean System. The system includes complementary elements from lean, lean startup, and agile methodologies.

His team’s purpose is to help the organization: empower employees closest to the customer, experiment, increase agility, and become more customer driven. Through coaching, the Ignite team helps their business partners implement a management system for all of AmFam that drives both incremental and sustaining innovation of current business model to make products, services, processes, and customer experiences significantly better for the future. In his fourteen years at American Family, Matt has held leadership roles in continuous improvement, enterprise strategy, corporate planning, change management, and executive administration functions. Matt started his career as an industrial engineer. He earned a six-sigma black belt at Textron before joining American Family and has completed the Cape Cod Training Program at the Gestalt International Study Center

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